CGP will change the way you live your life.

The nostalgic bit

Every now and then a technology comes along that changes everything. The last two were mobile phones and then the internet. My first memory of mobiles taking the world by storm was walking down the street trying to avoid the weirdo talking to himself, only to discover he was on a phone. I vowed I’d never become one of the “mobile crowd”, viewing them as a bunch of show off faddish slaves. Of course that vow went the same way as my new year resolutions. I now own a mobile and several years later still haven’t made it into the gym. Then the internet arrived and let’s face it, it was pretty useless initially. We hadn’t really worked out what it was for, but after a few years the “killer applications” arrived, email was prevalent, search engines evolved and information at our fingertips we could plug into the global market place at a consumer level.

The prophetic bit

Access to communications and information has changed the rules of the game for ever in a way that we as consumers through to tail chasing governments and defiant despots have yet to fully realise. CGP is going to play a major role in the next great leap forward. Tablet computers and perhaps more importantly smart phones have opened the door to “Augmented Reality (AR)”, a view of the real world augmented with computer generated photography. The concept has been around for a while but now in the form of the millions of handsets currently in use, it has the platform that will make it commercially viable to develop applications that actually affect that way that Joe blogs on the street interacts with the world. We are currently involved in a number of projects examining the way AR can be applied including seeing how products would look in your home and in store product information presented in a relevant and personal way. All of these ideas and products can be supplied as apps to your phone. The ones that don’t really fly will die and the ones that change the way you interact with the world, well, they’ll change everything.